Today I’m sharing a RapportBOOSTING™ tip with you!
RapportBOOSTING™ tips are bits of wisdom I’ve gleaned from our platform analyzing millions of chat & SMS conversations for brands.
Okay, the tip for today is when to use WE vs I in short-form communication:
Saying “we” or “our” as in “we are here to help” and “our team is dedicated to your satisfaction” can be powerful because it gives the impression of a large and accessible team.
However, at at times, it is better to show that you are personally engaged by using words like “I” and “I will” or “I can”. Why? Because taking direct personal responsibility and showing personal engagement can be powerful in quickly making a one-to-one connections with the visitor so RapportBuilding!
Thanks for listening to this RapportBOOSTING™ tip #1 on We vs I. I’ll be sharing more tips down the road. Please feel free to comment below.